Senior Manager, Acquisition Marketing, Bozzuto
Did you know you can find guests outside of the crowded OTA (Online Travel Agency) ad-scape through geofencing? Equip your hotel advertisement with a location-based strategy that relies on mobile GPS technology to reach top-of-the-funnel hotel guests. We help hotel companies like yours leverage search retargeting to expand the exposure of their hotels to their target audience on sites beyond Expedia, Hotels.com and other highly-competitive OTA sites. Showcase animated banner ads on frequently used mobile apps AND get your local hotel on the big screen! With OTT CTV advertisements, you can display 15- to 30-second unskippable video commercials on streaming tv platforms like Sling TV and Hulu.
Highlight your hotel property with targeted ads that follow prospective guests to their home and workplace. Showcase your banner and video ads to all their devices, including smart TVs.
We optimize geofencing campaigns with recurring monthly reports from our data team. We implement actionable insights to ensure that your campaigns respond to changing hotel guest behavior.
Activate highly strategic geofencing purpose-built for hotels. Uncover where your guests live, work and play. We specialize in servicing extended stay hotel properties searching for a hyper-local audience and nightly hotels targeting guests who are actively searching to book a hotel nationwide. Our five-star concierge service is reinforced with search retargeting to broaden hotel advertising for a truly multi-channel approach outside of OTA’s.
Trackable and transparent, our methodology lets marketers, operations and hotel owners quickly gauge the ROI of their geofencing campaign efforts. Leverage GPS mobile technology to your favor and serve action-oriented banner ads and unskippable commercials on Hulu, Sling TV and other streaming TV apps.
Check out our unique approach that highlights our pillar accommodations that sets us apart from other geofencing companies:
Showcase your high-end amenities to a target audience staying at a competitor hotel or working at a nearby employer. We even help identify feeder apartment communities for extended stay guests. With addressable geofencing, you can even target individual homes in neighborhoods based on:
Track campaign performance with 24/7 access to a custom dashboard. Receive ongoing actionable insights from a team of data experts to identify winning campaign strategies and see key performance drivers with advanced attribution.